Customers do not separate “bot” from “brand.” Conflicting tones across No Match, comments, and WhatsApp erode trust even when prices are right. Pick one voice, write do/don't examples, and update every template on promo day.
Leak points
- No Match copy
- WhatsApp templates by different authors
- Old comment campaigns
- Loose AI instructions
Do/don't sample
Short clear facts and a named handoff beat stiff translated corporate lines.
FAQ
Different tone per channel?
Same personality; adapt length.
Who owns voice?
One owner approves tone changes.
Related: عدم التطابق فيسبوك · عدم التطابق إنستجرام · قوالب التعليقات · قوالب واتساب.
