Reply to Old Comments on Facebook

Reply to Old Comments on Facebook

Old Comment Reply is a Facebook-only batch tool: it runs a one-shot campaign against comments that already exist on the Page posts you select. It is not a standing rule for every new post, and it does not replace Full-Page reply or single-post reply. For Instagram see Reply to Old Instagram Comments.

Sidebar path: Facebook ToolsOld Comment Reply (screen title: Reply Old Comments). On-page sections: Page & PostsReply SettingsExtra OptionsLaunch Campaign.

Before you start

  • Sidebar: Integrations / Connect → Social Accounts (or Connect Accounts). Confirm the Facebook Page is linked. If you will send private messages, enable Enable Bot Connection (see Connect Facebook and enable the bot).
  • Prepare private message templates first — without a template, campaign creation fails when PM is on.
  • Facebook private replies usually apply to comments newer than 7 days; older ones may get a public reply only.

1) Open Old Comment Reply

  1. Sidebar: Facebook ToolsOld Comment Reply.
  2. You should see the hero with View Reports, then Page & Posts with an empty Page picker (prompt: please select a page first).
  3. Reply Old Comments hub with hero and Page & Posts card
    Sidebar entry — Reply Old Comments before selecting a Page

2) Select the Page (dropdown close-up)

  1. Open the Page dropdown and pick the Page. This guide’s shots use a data Page with loaded posts (e.g. صفحة العملاء).
  2. The next shot is a close-up of the open list — not a repeat of the full hub frame.
  3. Open Page select2 dropdown for Facebook Page picker
    Close-up — Page dropdown open (pick a Page with posts)

3) Load and search posts

  1. After the Page is selected, wait until Loading posts… finishes and post cards appear in the container.
  2. Use Search by text or Search by ID, and optionally Hide posts that already had a campaign.
  3. صفحة العملاء Page posts loaded with toolbar and search
    After Page select — posts loaded with search and selection toolbar

4) Select posts

  1. Select one or more posts and watch the Selected counter.
  2. Previously campaigned posts show a Campaign done badge; Facebook may skip already-replied comments unless you enable the extra option later.
  3. Selected posts with Selected counter in the toolbar
    Post selection — Selected counter above the list

5) Reply Settings — three modes

Under Reply Settings, enable Enable Comment Reply for a public reply and/or Enable Private Message for Messenger. Under Reply mode, pick one of three cards:

Reply mode cards: all comments, keywords, AI
Reply Settings — channel toggles + three mode cards

Mode A — Reply to all comments

When to use: One shared reply (or a small random set) for every old comment — thanks, DM invite, welcome — without keywords or AI generation.

  1. Select Reply to all comments.
  2. Fill Reply message (comment reply). The UI notes you can write multiple replies separated by ||; one is chosen at random per comment.

Mode B — Reply by keywords

When to use: Reply only when comments contain specific words (price, available, shipping…) and skip or handle the rest via the no-match field.

  1. Select Reply by keywords.
  2. Choose matching type: Contains (anywhere in the comment) or Exact match (whole word/phrase).
  3. Add Keyword groups: each group has Keywords (comma separated) and a group reply (also supports ||). The first matching group wins.
  4. Optionally fill Reply when no keyword matches — leave empty to skip non-matches.
  5. Use Add keyword group for extra rows.

Mode C — Reply with AI

When to use: Comment questions vary and you want a unique contextual reply each time.

  1. Select Reply with AI.
  2. Write AI instructions (required): language, tone, allowed topics. You may use #USER_COMMENT#; it is replaced with the comment text.
  3. Requires an OpenAI API key or ChatLik AI module access — otherwise the campaign fails at run time.

6) Reply message and ||

  1. In “all comments” mode, write the message. Practical example:

Thanks for your comment! Message us to order || Hi — happy to help, send us a DM

The system splits on || and picks one variant at random per comment — less repetition, more natural.

Reply message field filled with two || variants
Reply message — multiple variants separated by ||

7) Private template and create campaign

  1. Enable Enable Private Message, then choose a Default private message template from saved templates (loaded after Page select). Without a template, creation fails.
  2. Note the warning: private messages only for comments less than 7 days old.
  3. Under Extra Options: Reply to already replied comments, and do you want to like on comment by page?.
  4. Under Launch Campaign, click create campaign.
  5. Private message enabled with template and create campaign button
    Private template + Extra Options + create campaign

For private message templates in general, see Messenger template guides (Get Started / No Match) after Bot Connection is enabled.

8) Reports

  1. From View Reports in the tool hero (or the linked reports screen), open Old Comment Reply Reports.
  2. Track campaign status, live progress, and per-comment results.
  3. Old Comment Reply Reports screen
    Reports — campaign status and reply results

Quick mode chooser

  • All comments: one message or || variants for every comment.
  • Keywords: groups + Contains/Exact + per-group reply + optional no-match reply.
  • AI: instructions + #USER_COMMENT# + AI access.

Related: Full-Page reply · Single-post reply · Connect Facebook and enable the bot.

Next step

Try ChatLik via sign up or compare plans.

Keywords Old commentsFacebookInstagramComment replyComment automationChatLikMessenger automation
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