WhatsApp automation for stores means structured FAQ replies, approved templates outside the window, disciplined broadcast, and human handoff — not daily spam. Read message pricing before scaling.
1) Autoreply for store FAQs

WhatsApp Tools → Auto Reply: create a keyword rule (e.g. price), matching mode, short text reply, then save.
2) Templates: Utility first, then Marketing

Use Utility for order/shipping; Marketing for promos after approval. See template how-to.
3) Disciplined broadcast

Send approved templates to clear segments only. Prefer a test number before production blasts. Deep guide: broadcast how-to.


