Choosing Channels for SMEs in Egypt and the Region

For Egyptian SMEs, channel choice follows customer behavior: discovery, asking, and order confirmation. Unify ops in ChatLik, but pick one primary channel for two stable weeks before expanding.

WhatsApp first when

• COD/shipping confirmations
• Customers send addresses/photos
• One business number

Test a new channel

1. Write a hypothesis
2. Enable reply layer before spend
3. Measure two weeks
4. Do not open two new channels same week

FAQ

Connect all on day one?

Connect if you want; fully operate one first.

Related: أدوات واتساب · مقارنة القنوات · أتمتة التعليقات · الصندوق الوارد.

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